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Washington is forced to play BJ’s Bingo and Casino by Aristocrat

Washington Is Forced To Play Bj'S Bingo And Casino By Aristocrat

Washington Is Forced To Play Bj'S Bingo And Casino By Aristocrat

After entering Washington through a collaboration with BJ’s Bingo and Casino, Aristocrat Gaming has continued to make headway on its US growth strategy.

Aristocrat converted BJ’s current system to the Oasis 360 casino management system as the Fife-based gaming business sought to improve its employee and customer experience.

According to Aristocat, See the Cision new casinos report, gamers will gain new methods to win, receive incentives, engage, and have interesting incremental visits as a result of this. Aristocrat’s One Link, Loyalty Kiosk, PlayerMax Mobile, and other engagement features power the player experience.

“We’re always on the lookout for fresh and exciting things to offer our visitors. BJ’s Bingo & Casino’s general manager, Jennynne DeNoble, commented, “Whether it’s a new slot title, expansion initiatives, or in this case, the introduction of brand-new technology,”

“We are committed to our guests and are excited to hear what they have to say about our new Speed Slots Room and One Link experience.”

Aristocrat’s Oasis 360 CMS is being hailed as “yet another milestone,” with this being the first casino system entrance in Washington state, replacing a legacy system. The company claims to be working on a “aggressive pace” of casino conversions across the United States.

“We worked closely with BJ’s to design a package of solutions to address a number of their business challenges, filled with innovative marketing, engagement, and operational tools that empower them to retain and grow their customer base within a competitive market,” said Cath Burns, executive vice president of customer experience solutions for Aristocrat.

“Our commitment to both guest and operator experience is at the heart of everything we do, and great partnerships of this kind are the driving force in continuing to move our industry technologies forward.”
Earlier this year, Aristocrat broke ground on a new 137,500 square foot facility in Tulsa, Oklahoma, in a move that is said illustrates a long-term commitment to the community and local gaming industry.

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